Roof & Siding Repairs: When to Call a Professional

Most homeowners have a running list of repair and improvement projects. A savvy homeowner may feel comfortable taking on some of these tasks themselves. A homeowner who lacks tools, time, or DIY experience may have a professional handyman on call to tackle general home repair and improvement projects. A handyman is someone who qualified, experienced,…

Roofers are Turning to Technology

When the COVID-19 pandemic started, roofing contractors were forced to turn to technology to keep their livelihoods afloat and keep employees working. Roofers had 2 major pain points – Customer retention & acquisition and ensuring the safety of their employees. On the customer front, companies needed to maintain relationships with existing customers, and more so,…

Managing Your Team Through Difficult Times

Being a team leader can be both rewarding and challenging, even for the most experienced managers. Dealing with schedules, conflicts and each employee’s personal situation can make the job feel tough. However, there are also some amazing things that come along with people managing like being able to positively influence people, give recognition for hard…

Cross Merchandising

Cross merchandising is a way to create interest in products that are related but would normally not be displayed together. An example is to add Safety Buckets in close proximity to the Shingle Eater display (see image 1). Or tools used to clean up the work site worked into the Shingle Eater product display (see…

Merchandising Techniques

The basic premise of merchandising is to create interest in products and entice customers to purchase.   Effective merchandising uses product design, selection and pricing to create demand that results in increased sales. The layout of your store and how the product selection is organized is the foundation of a merchandising plan. The goal of an…