Roofers are Turning to Technology

When the COVID-19 pandemic started, roofing contractors were forced to turn to technology to keep their livelihoods afloat and keep employees working. Roofers had 2 major pain points – Customer retention & acquisition and ensuring the safety of their employees. On the customer front, companies needed to maintain relationships with existing customers, and more so,…

Managing Your Team Through Difficult Times

Being a team leader can be both rewarding and challenging, even for the most experienced managers. Dealing with schedules, conflicts and each employee’s personal situation can make the job feel tough. However, there are also some amazing things that come along with people managing like being able to positively influence people, give recognition for hard…

Cross Merchandising

Cross merchandising is a way to create interest in products that are related but would normally not be displayed together. An example is to add Safety Buckets in close proximity to the Shingle Eater display (see image 1). Or tools used to clean up the work site worked into the Shingle Eater product display (see…

Merchandising Techniques

The basic premise of merchandising is to create interest in products and entice customers to purchase.   Effective merchandising uses product design, selection and pricing to create demand that results in increased sales. The layout of your store and how the product selection is organized is the foundation of a merchandising plan. The goal of an…

Investing in Customer Service Training

Retail customer service starts with eye contact. Making eye contact tells the customer you see them and are ready to help. If you are busy with another customer, eye contact and a quick head nod lets them know you’ll be with them ASAP. Customers interact with your staff each time they walk into your store.…

Why Roofers Love Shingle Eater Roofing Tools

Ripping off the old shingles and removing the nails is usually the least favorite part of putting on a new roof. For that reason alone, any tool that makes ripping off the shingles easier and faster will always become a roofer’s favorite tool. That’s just one reason why roofers love Shingle Eater roofing tools. While…